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What is the difference between Bitly and Default url shortener available at the ‘Page’ tab in Campaign editor?

Bitly is a world’s leading link management platform to shorten URLs to make them more presentable and manageable. Here is an example of how the TargetEveryOne plans and pricing page URL- will look with and without when shortened with

Actual URL -

With Bitly –

But if you use the ‘Default’ option instead of the Bitly, then the complete campaign URL will be sent in your SMS or email distribution. Which will look like this –

Default Campaign URL -

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